Strategic Brand Development

Branding, Rebranding and Development - Approach, Validation and Methodology.

Your Anchor is your Brand. Your brand is the representation and embodiment of your company and product identity, image, characteristics and integrity that intersects with your target audiences’ passions and lifestyles, in which you both share commonalities that complement each other.

Phases of Strategic Brand Development

1. Discovery

The comprehensive immersion into every facet of a brand’s business.

2. Brand Platform

The brand messaging system from which all other components of a brand are built.

3. Brand Architecture

The formation of a brand’s portfolio of offerings

4. Brand Namingu200b

The shorthand method for verbal and written identification of a brand

5. Visual Expressions

The visual assets that communicate a brand’s character and perspective

6. Brand Execution

Communication protocol, narrative and visuals and scripts.

7. Brand Alignment

The union of employees, investors, advocates and other internal stakeholders around a common set of practices that informs how they communicate on behalf of a brand.

8. Brand Extension

The identification and analysis of market opportunities to create new brand offerings.

Click below to discuss how we can provide you with the right solutions.

Manila, Philippines

Unit 215, Civic Prime One Tower, 2301 Civic Drive, Filinvest City, Alabang Muntinlupa, Manila, Philippines.

Jakarta, Indonesia

Ruko Cibubur Indah, Blok A No. 29, Jalan Lapangan Tembak, Cibubur, Ciracas, Jakarta Timur 13720, Indonesia.

strategic@c-dynamicsinc.com

www.c-dynamicsinc.com

Consulting

Previous

Next

Solutions

Previous

Next

Video Production

timah industri

Javaplant

Beraucoal

Follow Us

Main Menu

Home

The Dynamics

Strategic Communication

Strategic Branding

Social Networking

Outreach / Influencer

360 Solutions - All-in

Credentials

Contact Us